NHS brand undermined by online confusion

NHS brand undermined by online confusion

The NHS spends close to £100m a year on thousands of websites that are often hard to find, badly designed and not wanted by the public, according to government reports leaked to HSJ.

You need to be signed in to read more

HSJ

Subscribe for unlimited access

With a HSJ subscription you’ll unlock:

  • All of HSJ.co.uk and our HSJ mobile app
  • News and insight on all areas of public funded healthcare
  • Expert commentary, insight and analysis from industry leaders
  • 9 weekly ‘Expert Briefing’ insight emails covering a variety of specialist topics

Sign into your account here